SSF Home Group Berhad, an investment holding company, engages in the retail of furniture, home décor, and home living products in Malaysia. It offers furniture, including armchair, swivel chair, rocking chair, cabinet and rack, chair, recliner, shelves, sofa, stool, bench and ottoman, table and desk, and dining set; bed frame, mattress, bedding set, pillow and bolster, cushion, quilt, duvet, and blanket; artificial flower, plants, trees, vases, and planters; and home decoration, such as candle, home fragrance, mirror, artificial fruit, table calendar, vase and porcelain, photo frame, mini fountain, tissue box, tray and basket, sculpture and statue, bookend storage, and mini chest and box. The company also provides storage and organizer, waste bin, laundry, hardware, cleaning tools, and umbrella stand; kitchen ware, such as food storage, serveware, drinkware, cutlery and utensil, kitchen linen, serving cart, and dishwashing; bathroom organizer, linen, and personal care products; rug and mat; curtain and accessories; lighting; clocks; wall arts; electrical; toys; and luggage and bags, which include duffel, tote, and hand bag, as well as backpacks. In addition, it engages in the licensing and trademark management business. The company offers its products through its retail outlets and an e-commerce website. The company was founded in 1989 and is headquartered in Shah Alam, Malaysia.