PROS Holdings, Inc. provides software solutions that optimize the processes of selling and shopping in the digital economy. The company offers PROS Platform, designs to help businesses create, optimize and market available offers and handle orders; PROS Smart Configure Price Quote that improves sales productivity and accelerate deal velocity, and support diverse selling scenarios; and PROS Smart Price Optimization and Management, which enables businesses to optimize, personalize, and harmonize pricing. It also provides PROS Airline Revenue Management solution that delivers algorithmic forecasting and network optimization; PROS Airline Real-Time Dynamic Pricing, which offers accurate booking class availability and seat prices; PROS Dynamic Ancillary Pricing, an AI-based reinforcement learning algorithm; PROS Airline Group Sales Optimizer that enables airlines and its travel agent partners to create and manage group bookings, contracts, policies, and payments; and PROS Corporate Sales, a solution that enables airlines to create commercial agreements with corporate customers. The company provides PROS Digital Retail, a configurable end-to-end solution for airlines to optimize the traveler experience from inspiration to post-trip; PROS Dynamic Offers; and PROS Digital Offer Marketing solutions comprising airTRFX, airModules, airWire, and airSEM platforms. It provides software-related services, such as implementation, configuration, consulting, training, maintenance, and support services. The company markets and sells its solutions to customers in various industries, including automotive and industrial manufacturing and distribution, transportation, logistics, chemicals, energy, food and consumables, healthcare, insurance, technology, and travel through its direct sales force, partners, resellers, and systems integrators. The company was founded in 1985 and is based in Houston, Texas, with additional locations in Frankfurt am Main, Germany; Sofia, Bulgaria; Abu Dhabi, United Arab Emirates; AND Labège, France.