Taboola
Taboola.com Ltd., together with its subsidiaries, operates an artificial intelligence-based algorithmic engine platform in Israel, the United States, the United Kingdom, Germany, and internationally. It offers Taboola, which is a platform that partners with websites, devices, and mobile apps to recommend editorial content and advertisements on the open web. The company was incorporated in 2006 an… Read more
Taboola (TBLA) - Total Assets
Latest total assets as of December 2025: $1.61 Billion USD
Based on the latest financial reports, Taboola (TBLA) holds total assets worth $1.61 Billion USD as of December 2025.
Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments.
Taboola - Total Assets Trend (2019–2025)
This chart illustrates how Taboola’s total assets have evolved over time, based on quarterly financial data. Explore and compare other companies by total assets.
Taboola - Asset Composition Analysis
Current Asset Composition (December 2025)
Taboola's total assets of $1.61 Billion consist of 34.7% current assets and 65.3% non-current assets.
| Asset Category | Amount (USD) | % of Total Assets |
|---|---|---|
| Cash & Equivalents | $0.00 | 7.5% |
| Accounts Receivable | $360.17 Million | 22.4% |
| Inventory | $0.00 | 0.0% |
| Property, Plant & Equipment | $0.00 | 0.0% |
| Intangible Assets | $13.93 Million | 0.9% |
| Goodwill | $555.93 Million | 34.5% |
Asset Composition Trend (2019–2025)
This chart illustrates how Taboola's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution.
Key Asset Composition Facts
- Current vs. Non-Current Assets: Taboola's current assets represent 34.7% of total assets in 2025, a decrease from 64.9% in 2019.
- Cash Position: Cash and equivalents constituted 7.5% of total assets in 2025, down from 18.0% in 2019.
- Tangible vs. Intangible: Intangible assets (including goodwill) make up 34.0% of total assets, an increase from 4.0% in 2019.
- Asset Diversification: The largest asset category is goodwill at 34.5% of total assets.
Taboola Competitors by Total Assets
Key competitors of Taboola based on total assets are shown below.
| Company | Country | Total Assets |
|---|---|---|
|
MacReport.Net Inc
PINK:MRPT
|
USA | $10.44K |
|
Visual China Group Co Ltd
SHE:000681
|
China | CN¥4.43 Billion |
|
KidariStudio Inc
KO:020120
|
Korea | ₩342.14 Billion |
|
KT Hitel Corporation. Limited
KQ:036030
|
Korea | ₩482.90 Billion |
|
YTN Co.Ltd
KQ:040300
|
Korea | ₩346.27 Billion |
|
NEOWIZ HOLDINGS Corporation
KQ:042420
|
Korea | ₩879.92 Billion |
|
Genie Music Corporation
KQ:043610
|
Korea | ₩360.94 Billion |
|
NHN Bugs Corp
KQ:104200
|
Korea | ₩70.43 Billion |
Taboola - Asset Efficiency Metrics
Asset efficiency metrics measure how effectively a company uses its assets to generate revenue and profits. These indicators help investors evaluate management's ability to deploy capital efficiently.
Asset Turnover Ratio
Measures how efficiently a company uses its assets to generate sales
Strong asset utilization - Taboola generates 1.19x its asset value in annual revenue.
Return on Assets (ROA)
Measures how efficiently a company uses its assets to generate profits
Moderate ROA - For every $100 in assets, Taboola generates $ 2.63 in net profit.
Taboola - Liquidity and Working Capital Analysis
Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.
Key Liquidity Metrics
| Metric | Current | 1 Year Ago | 5 Years Ago |
|---|---|---|---|
| Current Ratio | 1.04 | 1.35 | 1.52 |
| Quick Ratio | 1.04 | 1.35 | 0.49 |
| Cash Ratio | 0.00 | 0.00 | 0.00 |
| Working Capital | $19.70 Million | $ 170.42 Million | $ 133.14 Million |
Taboola - Advanced Valuation Insights
This section examines the relationship between Taboola's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.
Key Valuation Metrics
| Current Price-to-Book Ratio | 1.01 |
| Latest Market Cap to Assets Ratio | 0.27 |
| Asset Growth Rate (YoY) | -6.3% |
| Total Assets | $1.61 Billion |
| Market Capitalization | $436.28 Million USD |
Valuation Analysis
Below Book Valuation: The market values Taboola's assets below their book value (0.27 x), which may indicate investor concerns about asset quality or future growth.
Significant Asset Reduction: Taboola's assets decreased by 6.3% over the past year, potentially indicating divestiture, restructuring, or challenging business conditions.
Annual Total Assets for Taboola (2019–2025)
The table below shows the annual total assets of Taboola from 2019 to 2025.
| Year | Total Assets | Change |
|---|---|---|
| 2025-12-31 | $1.61 Billion | -6.33% |
| 2024-12-31 | $1.72 Billion | +0.64% |
| 2023-12-31 | $1.71 Billion | +11.65% |
| 2022-12-31 | $1.53 Billion | -4.24% |
| 2021-12-31 | $1.60 Billion | +175.32% |
| 2020-12-31 | $580.17 Million | +20.34% |
| 2019-12-31 | $482.10 Million | -- |