Upsellon Brands Holdings Ltd

TA:UPSL Israel Information Technology Services
Market Cap
$4.86 Million
ILA1.81 Billion ILA
Market Cap Rank
#42570 Global
#403 in Israel
Share Price
ILA84.60
Change (1 day)
+6.02%
52-Week Range
ILA52.10 - ILA84.60
All Time High
ILA76790.00
About

Upsellon Brands Holdings Ltd engages in acquisition, marketing, and improvement of private labels, products, and virtual stores that operate under amazon's trading platform. The company also develops and markets various software products and support services designed for Amazon merchants, as well as consulting and appeal services for amazon merchant accounts. Its private labels include in the fie… Read more

Upsellon Brands Holdings Ltd (UPSL) - Total Assets

Latest total assets as of June 2025: ILA6.18 Million ILA

Based on the latest financial reports, Upsellon Brands Holdings Ltd (UPSL) holds total assets worth ILA6.18 Million ILA as of June 2025.

Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments.

Upsellon Brands Holdings Ltd - Total Assets Trend (2013–2024)

This chart illustrates how Upsellon Brands Holdings Ltd’s total assets have evolved over time, based on quarterly financial data. Explore and compare other companies by total assets.

Upsellon Brands Holdings Ltd - Asset Composition Analysis

Current Asset Composition (December 2024)

Upsellon Brands Holdings Ltd's total assets of ILA6.18 Million consist of 56.8% current assets and 43.2% non-current assets.

Asset Category Amount (ILA) % of Total Assets
Cash & Equivalents ILA0.00 8.5%
Accounts Receivable ILA1.05 Million 13.1%
Inventory ILA2.09 Million 26.0%
Property, Plant & Equipment ILA0.00 0.0%
Intangible Assets ILA2.94 Million 36.7%
Goodwill ILA0.00 0.0%

Asset Composition Trend (2013–2024)

This chart illustrates how Upsellon Brands Holdings Ltd's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution.

Key Asset Composition Facts

  • Current vs. Non-Current Assets: Upsellon Brands Holdings Ltd's current assets represent 56.8% of total assets in 2024, an increase from 0.0% in 2013.
  • Cash Position: Cash and equivalents constituted 8.5% of total assets in 2024, up from 0.0% in 2013.
  • Tangible vs. Intangible: Intangible assets (including goodwill) make up 36.0% of total assets, an increase from 0.0% in 2013.
  • Asset Diversification: The largest asset category is intangible assets at 36.7% of total assets.

Upsellon Brands Holdings Ltd Competitors by Total Assets

Key competitors of Upsellon Brands Holdings Ltd based on total assets are shown below.

Upsellon Brands Holdings Ltd - Asset Efficiency Metrics

Asset efficiency metrics measure how effectively a company uses its assets to generate revenue and profits. These indicators help investors evaluate management's ability to deploy capital efficiently.

Asset Turnover Ratio

Measures how efficiently a company uses its assets to generate sales

Historical Range: 0.00 - 1.87

Strong asset utilization - Upsellon Brands Holdings Ltd generates 1.65x its asset value in annual revenue.

Return on Assets (ROA)

Measures how efficiently a company uses its assets to generate profits

Historical Range: -3546.40% - -10.53%

Negative ROA - Upsellon Brands Holdings Ltd is currently not profitable relative to its asset base.

Upsellon Brands Holdings Ltd - Liquidity and Working Capital Analysis

Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.

Key Liquidity Metrics

Metric Current 1 Year Ago 5 Years Ago
Current Ratio 1.70 2.46 0.19
Quick Ratio 0.52 1.30 0.19
Cash Ratio 0.00 0.00 0.00
Working Capital ILA1.24 Million ILA 2.83 Million ILA -4.24 Million

Upsellon Brands Holdings Ltd - Advanced Valuation Insights

This section examines the relationship between Upsellon Brands Holdings Ltd's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.

Key Valuation Metrics

Current Price-to-Book Ratio 1.24
Latest Market Cap to Assets Ratio 0.01
Asset Growth Rate (YoY) -1.6%
Total Assets ILA8.03 Million
Market Capitalization $43.31K USD

Valuation Analysis

Below Book Valuation: The market values Upsellon Brands Holdings Ltd's assets below their book value (0.01 x), which may indicate investor concerns about asset quality or future growth.

Slight Asset Contraction: Upsellon Brands Holdings Ltd's assets decreased by 1.6% over the past year, which may reflect streamlining or optimization of resources.

Annual Total Assets for Upsellon Brands Holdings Ltd (2013–2024)

The table below shows the annual total assets of Upsellon Brands Holdings Ltd from 2013 to 2024.

Year Total Assets Change
2024-12-31 ILA8.03 Million -1.59%
2023-12-31 ILA8.16 Million -32.86%
2022-12-31 ILA12.15 Million -47.22%
2021-12-31 ILA23.02 Million +648.16%
2020-12-31 ILA3.08 Million +199.03%
2019-12-31 ILA1.03 Million +105.80%
2018-12-31 ILA500.00K -97.18%
2017-12-31 ILA17.72 Million -27.63%
2016-12-31 ILA24.49 Million -25.61%
2015-12-31 ILA32.92 Million +0.00%
2014-12-31 ILA32.92 Million 0.00%
2013-12-31 ILA32.92 Million --