Media Prima Bhd - Asset Resilience Ratio

Latest as of March 2026: 4.40%

Media Prima Bhd (4502) has an Asset Resilience Ratio of 4.40% as of March 2026. The Asset Resilience Ratio measures the percentage of a company's total assets that are held in liquid form (cash and short-term investments). This metric indicates how well-positioned the company is to handle unexpected financial challenges, economic downturns, or strategic opportunities without requiring external financing.

Liquid Assets

RM61.30 Million

≈ $15.39 Million USD Cash + Short-term Investments

Total Assets

RM1.39 Billion

≈ $349.45 Million USD All company assets

Resilience Assessment

Low

Financial Resilience Level

Asset Resilience Ratio Trend (2012–2024)

This chart shows how Media Prima Bhd's Asset Resilience Ratio has changed over time. Check how strategically is Media Prima Bhd's equity deployed to assess the company's strategic physical and investment asset allocation.

Liquid Assets Composition Over Time

This chart breaks down Media Prima Bhd's liquid assets into cash & equivalents and short-term investments, showing how the composition has evolved over time. For market capitalisation and broader financial context, see Media Prima Bhd (4502) total market value.

Current Liquid Assets Breakdown

Component	Amount	% of Total Assets
Cash & Equivalents	RM0.00	0%
Short-term Investments	RM61.30 Million	4.4%
Total Liquid Assets	RM61.30 Million	4.40%

Asset Resilience Insights

Limited Liquidity: Media Prima Bhd maintains only 4.40% of assets in liquid form.
This low level may indicate efficient asset utilization but could pose risks during economic downturns.
The company has significant short-term investments, indicating active treasury management.

Media Prima Bhd Industry Peers by Asset Resilience Ratio

Compare Media Prima Bhd's asset resilience ratio with other companies in the same industry.

Company	Industry	Asset Resilience Ratio
Beijing Enlight Media SHE:300251	Entertainment	10.30%
Omnijoi Media Corp SHE:300528	Entertainment	7.48%
AFC Ajax NV AS:AJAX	Entertainment	4.73%
Grupo Sports World S.A.B. de C.V MX:SPORTS	Entertainment	2.84%
Fantagio Corp KQ:032800	Entertainment	27.08%
Cliq Digital AG F:CLIQ	Entertainment	1.42%
Tips Films Limited NSE:TIPSFILMS	Entertainment	0.24%
ESE Entertainment Inc V:ESE	Entertainment	0.96%

Annual Asset Resilience Ratio for Media Prima Bhd (2012–2024)

The table below shows the annual Asset Resilience Ratio data for Media Prima Bhd.

Year	Asset Resilience Ratio (%)	Liquid Assets	Total Assets	Change
2024-12-31	2.67%	RM39.29 Million ≈ $9.86 Million	RM1.47 Billion ≈ $369.70 Million	-15.48pp
2023-12-31	18.14%	RM261.13 Million ≈ $65.56 Million	RM1.44 Billion ≈ $361.34 Million	-2.10pp
2022-12-31	20.25%	RM284.21 Million ≈ $71.36 Million	RM1.40 Billion ≈ $352.41 Million	-1.77pp
2021-12-31	22.02%	RM310.13 Million ≈ $77.86 Million	RM1.41 Billion ≈ $353.64 Million	+0.61pp
2020-12-31	21.41%	RM292.65 Million ≈ $73.47 Million	RM1.37 Billion ≈ $343.23 Million	+3.77pp
2019-12-31	17.64%	RM253.18 Million ≈ $63.57 Million	RM1.44 Billion ≈ $360.33 Million	+1.33pp
2018-12-31	16.31%	RM214.91 Million ≈ $53.96 Million	RM1.32 Billion ≈ $330.81 Million	+6.84pp
2017-12-31	9.47%	RM149.84 Million ≈ $37.62 Million	RM1.58 Billion ≈ $397.25 Million	-4.07pp
2016-12-31	13.54%	RM291.31 Million ≈ $73.14 Million	RM2.15 Billion ≈ $540.24 Million	-1.31pp
2015-12-31	14.85%	RM346.00 Million ≈ $86.87 Million	RM2.33 Billion ≈ $584.99 Million	-4.71pp
2014-12-31	19.56%	RM485.00 Million ≈ $121.77 Million	RM2.48 Billion ≈ $622.40 Million	-0.50pp
2013-12-31	20.06%	RM523.00 Million ≈ $131.31 Million	RM2.61 Billion ≈ $654.53 Million	-0.67pp
2012-12-31	20.73%	RM553.00 Million ≈ $138.84 Million	RM2.67 Billion ≈ $669.85 Million	--

pp = percentage points

About Media Prima Bhd

KLSE:4502 Malaysia Entertainment

Market Cap

$76.58 Million

RM305.03 Million MYR

Market Cap Rank

#20243 Global

#384 in Malaysia

Share Price

RM0.28

Change (1 day)

+0.00%

52-Week Range

RM0.28 - RM0.38

All Time High

RM1.26