Affle (India) Limited - Asset Resilience Ratio

Latest as of September 2025: 27.08%

Affle (India) Limited (AFFLE) has an Asset Resilience Ratio of 27.08% as of September 2025. The Asset Resilience Ratio measures the percentage of a company's total assets that are held in liquid form (cash and short-term investments). This metric indicates how well-positioned the company is to handle unexpected financial challenges, economic downturns, or strategic opportunities without requiring external financing.

Liquid Assets

Rs10.60 Billion

≈ $114.62 Million USD Cash + Short-term Investments

Total Assets

Rs39.14 Billion

≈ $423.28 Million USD All company assets

Resilience Assessment

Very High

Financial Resilience Level

Asset Resilience Ratio Trend (2014–2025)

This chart shows how Affle (India) Limited's Asset Resilience Ratio has changed over time. Check Affle (India) Limited strategic capital allocation to assess the company's strategic physical and investment asset allocation.

Liquid Assets Composition Over Time

This chart breaks down Affle (India) Limited's liquid assets into cash & equivalents and short-term investments, showing how the composition has evolved over time. For market capitalisation and broader financial context, see market value of Affle (India) Limited.

Current Liquid Assets Breakdown

Component	Amount	% of Total Assets
Cash & Equivalents	Rs9.82 Billion	25.09%
Short-term Investments	Rs778.53 Million	1.99%
Total Liquid Assets	Rs10.60 Billion	27.08%

Asset Resilience Insights

Very High Liquidity: Affle (India) Limited maintains exceptional liquid asset reserves at 27.08% of total assets.
This level provides strong protection against economic uncertainties but may indicate potential for more aggressive growth investments.
The company primarily holds liquidity in cash and equivalents rather than short-term investments.

Affle (India) Limited Industry Peers by Asset Resilience Ratio

Compare Affle (India) Limited's asset resilience ratio with other companies in the same industry.

Company	Industry	Asset Resilience Ratio
Easy Click Worldwide Network Technology Co. Ltd. A SHE:301171	Advertising Agencies	11.88%
Plan B Media Public Company Limited BK:PLANB-R	Advertising Agencies	0.01%
Spearhead Integrated Marketing SHE:300071	Advertising Agencies	0.50%
Mega-info Media Co.Ltd. SHE:301102	Advertising Agencies	0.00%
Fortune Indonesia Tbk JK:FORU	Advertising Agencies	7.22%
Infas Holding AG F:IFS	Advertising Agencies	0.11%
Oricom Inc KQ:010470	Advertising Agencies	9.74%
Pureprofile Ltd AU:PPL	Advertising Agencies	18.27%

Annual Asset Resilience Ratio for Affle (India) Limited (2014–2025)

The table below shows the annual Asset Resilience Ratio data for Affle (India) Limited.

Year	Asset Resilience Ratio (%)	Liquid Assets	Total Assets	Change
2025-03-31	36.13%	Rs13.09 Billion ≈ $141.51 Million	Rs36.22 Billion ≈ $391.68 Million	+0.50pp
2024-03-31	35.63%	Rs11.70 Billion ≈ $126.51 Million	Rs32.83 Billion ≈ $355.05 Million	+4.76pp
2023-03-31	30.88%	Rs6.21 Billion ≈ $67.14 Million	Rs20.11 Billion ≈ $217.45 Million	+7.80pp
2022-03-31	23.07%	Rs4.22 Billion ≈ $45.59 Million	Rs18.27 Billion ≈ $197.57 Million	+20.58pp
2021-03-31	2.49%	Rs187.61 Million ≈ $2.03 Million	Rs7.53 Billion ≈ $81.39 Million	-22.97pp
2020-03-31	25.46%	Rs1.02 Billion ≈ $11.07 Million	Rs4.02 Billion ≈ $43.47 Million	+17.60pp
2019-03-31	7.86%	Rs124.45 Million ≈ $1.35 Million	Rs1.58 Billion ≈ $17.12 Million	+3.00pp
2018-03-31	4.86%	Rs28.20 Million ≈ $304.97K	Rs580.31 Million ≈ $6.28 Million	-1.22pp
2017-03-31	6.08%	Rs29.59 Million ≈ $320.00K	Rs486.89 Million ≈ $5.27 Million	+4.95pp
2015-03-31	1.13%	Rs3.25 Million ≈ $35.15K	Rs288.73 Million ≈ $3.12 Million	-3.76pp
2014-03-31	4.88%	Rs6.95 Million ≈ $75.16K	Rs142.33 Million ≈ $1.54 Million	--

pp = percentage points

About Affle (India) Limited

NSE:AFFLE India Advertising Agencies

Market Cap

$2.28 Billion

Rs210.76 Billion INR

Market Cap Rank

#5684 Global

#257 in India

Share Price

Rs1499.00

Change (1 day)

-1.99%

52-Week Range

Rs1268.70 - Rs2146.70

All Time High

Rs2146.70