Applovin Corp (APP) - Total Assets
Based on the latest financial reports, Applovin Corp (APP) holds total assets worth $7.71 Billion USD as of March 2026. Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments. Explore APP debt coverage from operations to assess how comfortably operating cash covers total debt obligations.
Applovin Corp - Total Assets Trend (2018–2025)
This chart illustrates how Applovin Corp's total assets have evolved over time, based on quarterly financial data. See Applovin Corp shareholders equity for net asset value and shareholders' equity analysis.
Applovin Corp - Asset Composition Analysis
Current Asset Composition (December 2025)
Applovin Corp's total assets of $7.71 Billion consist of 61.0% current assets and 39.0% non-current assets.
| Asset Category | Amount (USD) | % of Total Assets |
|---|---|---|
| Cash & Equivalents | $0.00 | 34.3% |
| Accounts Receivable | $1.82 Billion | 25.1% |
| Inventory | $0.00 | 0.0% |
| Property, Plant & Equipment | $0.00 | 0.0% |
| Intangible Assets | $396.71 Million | 5.5% |
| Goodwill | $1.54 Billion | 21.2% |
Asset Composition Trend (2018–2025)
This chart illustrates how Applovin Corp's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution. For live market cap, price, and company overview, see APP market cap overview.
Key Asset Composition Facts
- Current vs. Non-Current Assets: Applovin Corp's current assets represent 61.0% of total assets in 2025, a decrease from 75.9% in 2018.
- Cash Position: Cash and equivalents constituted 34.3% of total assets in 2025, down from 51.4% in 2018.
- Tangible vs. Intangible: Intangible assets (including goodwill) make up 26.0% of total assets, an increase from 20.0% in 2018.
- Asset Diversification: The largest asset category is accounts receivable at 25.1% of total assets.
Applovin Corp Competitors by Total Assets
Key competitors of Applovin Corp based on total assets are shown below.
| Company | Country | Total Assets |
|---|---|---|
|
M&C Saatchi
LSE:SAA
|
UK | GBX223.27 Million |
|
Cheil Worldwide
KO:030000
|
Korea | ₩3.43 Trillion |
|
Guangzhou Ruoyuchen Information Tec
SHE:003010
|
China | CN¥2.20 Billion |
|
Inly Media Co Ltd
SHG:603598
|
China | CN¥2.41 Billion |
|
Spearhead Integrated Marketing
SHE:300071
|
China | CN¥1.03 Billion |
|
Eletromidia S.A
SA:ELMD3
|
Brazil | R$3.20 Billion |
|
Solocal Group SA
PA:LOCAL
|
France | €326.04 Million |
|
Far East Fame Line DDB Public Company Limited
BK:FE
|
Thailand | ฿1.72 Billion |
Applovin Corp - Liquidity and Working Capital Analysis
Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.
Key Liquidity Metrics
| Metric | Current | 1 Year Ago | 5 Years Ago |
|---|---|---|---|
| Current Ratio | 3.24 | 1.68 | 2.85 |
| Quick Ratio | 3.24 | 1.68 | 2.85 |
| Cash Ratio | 0.00 | 0.00 | 0.00 |
| Working Capital | $3.35 Billion | $958.11 Million | $1.11 Billion |
Applovin Corp - Advanced Valuation Insights
This section examines the relationship between Applovin Corp's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.
Key Valuation Metrics
| Current Price-to-Book Ratio | 74.03 |
| Latest Market Cap to Assets Ratio | 16.67 |
| Asset Growth Rate (YoY) | 23.7% |
| Total Assets | $7.26 Billion |
| Market Capitalization | $121.04 Billion USD |
Valuation Analysis
Premium Asset Valuation: The market values Applovin Corp's assets at a significant premium (16.67x), suggesting investors see substantial growth potential or unique competitive advantages.
Rapid Asset Growth: Applovin Corp's assets grew by 23.7% over the past year, indicating significant expansion of the company's resource base.
Annual Total Assets for Applovin Corp (2018–2025)
The table below shows the annual total assets of Applovin Corp from 2018 to 2025.
| Year | Total Assets | Change |
|---|---|---|
| 2025-12-31 | $7.26 Billion | +23.69% |
| 2024-12-31 | $5.87 Billion | +9.52% |
| 2023-12-31 | $5.36 Billion | -8.36% |
| 2022-12-31 | $5.85 Billion | -5.12% |
| 2021-12-31 | $6.16 Billion | +186.07% |
| 2020-12-31 | $2.15 Billion | +79.18% |
| 2019-12-31 | $1.20 Billion | +123.99% |
| 2018-12-31 | $536.86 Million | -- |
About Applovin Corp
AppLovin Corporation provides end-to-end artificial intelligence-powered advertising solutions for businesses in the United States and internationally. It operates through two segments, Advertising and Apps. The company offers Axon Ads Manager, a suite of marketing solutions that enables developers to automate, optimize, and manage marketing efforts; MAX, an in-app bidding technology that optimiz… Read more