Trade Desk Inc - Asset Resilience Ratio
Trade Desk Inc (TTD) has an Asset Resilience Ratio of 10.48% as of December 2025. The Asset Resilience Ratio measures the percentage of a company's total assets that are held in liquid form (cash and short-term investments). This metric indicates how well-positioned the company is to handle unexpected financial challenges, economic downturns, or strategic opportunities without requiring external financing.
Liquid Assets
Total Assets
Resilience Assessment
Asset Resilience Ratio Trend (2016–2025)
This chart shows how Trade Desk Inc's Asset Resilience Ratio has changed over time. Check how strategically is Trade Desk Inc's equity deployed to assess the company's strategic physical and investment asset allocation.
Liquid Assets Composition Over Time
This chart breaks down Trade Desk Inc's liquid assets into cash & equivalents and short-term investments, showing how the composition has evolved over time. For market capitalisation and broader financial context, see Trade Desk Inc market cap and net worth.
Current Liquid Assets Breakdown
| Component | Amount | % of Total Assets |
|---|---|---|
| Cash & Equivalents | $0.00 | 0% |
| Short-term Investments | $644.88 Million | 10.48% |
| Total Liquid Assets | $644.88 Million | 10.48% |
Asset Resilience Insights
- Moderate Liquidity: Trade Desk Inc has 10.48% of assets in liquid form.
- While adequate for normal operations, this level may limit flexibility during economic stress.
- The company has significant short-term investments, indicating active treasury management.
Trade Desk Inc Industry Peers by Asset Resilience Ratio
Compare Trade Desk Inc's asset resilience ratio with other companies in the same industry.
| Company | Industry | Asset Resilience Ratio |
|---|---|---|
|
M&C Saatchi
LSE:SAA |
Advertising Agencies | -0.27% |
|
Cheil Worldwide
KO:030000 |
Advertising Agencies | 8.26% |
|
Guangzhou Ruoyuchen Information Tec
SHE:003010 |
Advertising Agencies | 3.75% |
|
Inly Media Co Ltd
SHG:603598 |
Advertising Agencies | 0.52% |
|
Spearhead Integrated Marketing
SHE:300071 |
Advertising Agencies | 0.50% |
|
Eletromidia S.A
SA:ELMD3 |
Advertising Agencies | 18.88% |
|
Solocal Group SA
PA:LOCAL |
Advertising Agencies | 23.24% |
|
Far East Fame Line DDB Public Company Limited
BK:FE |
Advertising Agencies | 4.23% |
Annual Asset Resilience Ratio for Trade Desk Inc (2016–2025)
The table below shows the annual Asset Resilience Ratio data for Trade Desk Inc.
| Year | Asset Resilience Ratio (%) | Liquid Assets | Total Assets | Change |
|---|---|---|---|---|
| 2025-12-31 | 10.48% | $644.88 Million | $6.15 Billion | +1.45pp |
| 2024-12-31 | 9.03% | $552.03 Million | $6.11 Billion | -0.89pp |
| 2023-12-31 | 9.92% | $485.16 Million | $4.89 Billion | +0.43pp |
| 2022-12-31 | 9.50% | $416.08 Million | $4.38 Billion | +3.78pp |
| 2021-12-31 | 5.72% | $204.62 Million | $3.58 Billion | -1.06pp |
| 2020-12-31 | 6.78% | $186.69 Million | $2.75 Billion | -0.40pp |
| 2019-12-31 | 7.18% | $124.11 Million | $1.73 Billion | -- |
| 2017-12-31 | 0.00% | $0.00 | $797.16 Million | -- |
| 2016-12-31 | 0.00% | $0.00 | $537.60 Million | -- |
About Trade Desk Inc
The Trade Desk, Inc. operates as a technology company in the United States and internationally. The company creates, manages, and optimizes digital advertising campaigns across ad formats, channels and devices, including CTV and other video, display, audio, and native, on a multitude of devices, such televisions, streaming devices, mobile devices, computers and digital-out-of-home devices. It pro… Read more