Wayfair Inc (W) — Cash Flow Reinvestment Rate
Wayfair Inc (W) has a Cash Flow Reinvestment Rate of 0.34x as of December 2025, reinvesting $69.00 Million (capex $57.00 Million plus investments $-12.00 Million) from operating cash flow of $202.00 Million. See Wayfair Inc (W) FCF generation index to measure how efficiently the company converts operating cash flow to free cash.
Reinvestment Rate
Total Reinvested
Operating Cash Flow
Capital Expenditures
Wayfair Inc Cash Flow Reinvestment Rate (2012–2025)
Historical reinvestment intensity for Wayfair Inc across 12 annual periods. For the full cash flow conversion analysis, see how efficiently does Wayfair Inc generate cash.
Annual Cash Flow Reinvestment Rate for Wayfair Inc (2012–2025)
Year-by-year capital reinvestment analysis for Wayfair Inc. See Wayfair Inc free cash flow to debt ratio to measure the company's free cash flow as a share of total liabilities.
| Year | Reinvestment Rate | Total Reinvested (USD) | Operating CF | Capex | YoY Change |
|---|---|---|---|---|---|
| 2025 | 0.16x | $84.00 Million | $534.00 Million | $70.00 Million | ▼ -89.9% |
| 2024 | 1.56x | $496.00 Million | $317.00 Million | $234.00 Million | ▲ +2.5% |
| 2023 | 1.53x | $533.00 Million | $349.00 Million | $351.00 Million | ▲ +20.4% |
| 2021 | 1.27x | $520.00 Million | $410.00 Million | $280.00 Million | ▲ +315.1% |
| 2020 | 0.31x | $432.92 Million | $1.42 Billion | $334.43 Million | ▼ -90.0% |
| 2018 | 3.06x | $259.89 Million | $84.86 Million | $221.96 Million | ▼ -37.0% |
| 2017 | 4.86x | $163.42 Million | $33.63 Million | $146.88 Million | ▲ +91.0% |
| 2016 | 2.54x | $159.78 Million | $62.81 Million | $128.09 Million | ▲ +152.9% |
| 2015 | 1.01x | $135.89 Million | $135.12 Million | $62.18 Million | ▼ -81.5% |
| 2014 | 5.43x | $63.53 Million | $11.69 Million | $53.55 Million | ▲ +1085.1% |
| 2013 | 0.46x | $15.78 Million | $34.41 Million | $15.78 Million | ▼ -87.9% |
| 2012 | 3.80x | $14.98 Million | $3.94 Million | $14.98 Million | — |