Criteo Sa (CRTO) - Total Assets
Based on the latest financial reports, Criteo Sa (CRTO) holds total assets worth $2.20 Billion USD as of December 2025. Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments. Explore CRTO cash flow to debt ratio to assess how comfortably operating cash covers total debt obligations.
Criteo Sa - Total Assets Trend (2010–2024)
This chart illustrates how Criteo Sa's total assets have evolved over time, based on quarterly financial data. See Criteo Sa (CRTO) shareholders funds for net asset value and shareholders' equity analysis.
Criteo Sa - Asset Composition Analysis
Current Asset Composition (December 2024)
Criteo Sa's total assets of $2.20 Billion consist of 54.0% current assets and 46.0% non-current assets.
| Asset Category | Amount (USD) | % of Total Assets |
|---|---|---|
| Cash & Equivalents | $0.00 | 12.8% |
| Accounts Receivable | $856.29 Million | 37.8% |
| Inventory | $0.00 | 0.0% |
| Property, Plant & Equipment | $0.00 | 0.0% |
| Intangible Assets | $158.38 Million | 7.0% |
| Goodwill | $515.19 Million | 22.7% |
Asset Composition Trend (2010–2024)
This chart illustrates how Criteo Sa's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution. For live market cap, price, and company overview, see CRTO market cap.
Key Asset Composition Facts
- Current vs. Non-Current Assets: Criteo Sa's current assets represent 54.0% of total assets in 2024, a decrease from 90.1% in 2010.
- Cash Position: Cash and equivalents constituted 12.8% of total assets in 2024, down from 39.8% in 2010.
- Tangible vs. Intangible: Intangible assets (including goodwill) make up 28.0% of total assets, an increase from 0.0% in 2010.
- Asset Diversification: The largest asset category is accounts receivable at 37.8% of total assets.
Criteo Sa Competitors by Total Assets
Key competitors of Criteo Sa based on total assets are shown below.
| Company | Country | Total Assets |
|---|---|---|
|
Publicis Groupe SA
PA:PUB
|
France | €40.01 Billion |
|
Focus Media Information Technology Co Ltd
SHE:002027
|
China | CN¥23.79 Billion |
|
Genimous Technology Co Ltd
SHE:000676
|
China | CN¥5.17 Billion |
|
Cheil Worldwide
KO:030000
|
Korea | ₩3.43 Trillion |
|
Guangdong Brandmax Marketing Co Ltd
SHE:300805
|
China | CN¥2.22 Billion |
|
GIIR Inc
KO:035000
|
Korea | ₩469.37 Billion |
|
FILL UP MEDIA EO -25
F:X3D
|
Germany | €27.01 Million |
|
Qwamplify SA
PA:ALQWA
|
France | €54.74 Million |
Criteo Sa - Liquidity and Working Capital Analysis
Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.
Key Liquidity Metrics
| Metric | Current | 1 Year Ago | 5 Years Ago |
|---|---|---|---|
| Current Ratio | 1.27 | 1.17 | 1.90 |
| Quick Ratio | 1.27 | 1.17 | 1.90 |
| Cash Ratio | 0.00 | 0.00 | 0.00 |
| Working Capital | $227.22 Million | $177.51 Million | $502.36 Million |
Criteo Sa - Advanced Valuation Insights
This section examines the relationship between Criteo Sa's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.
Key Valuation Metrics
| Current Price-to-Book Ratio | 0.84 |
| Latest Market Cap to Assets Ratio | 0.42 |
| Asset Growth Rate (YoY) | -6.8% |
| Total Assets | $2.27 Billion |
| Market Capitalization | $946.82 Million USD |
Valuation Analysis
Below Book Valuation: The market values Criteo Sa's assets below their book value (0.42x), which may indicate investor concerns about asset quality or future growth.
Significant Asset Reduction: Criteo Sa's assets decreased by 6.8% over the past year, potentially indicating divestiture, restructuring, or challenging business conditions.
Annual Total Assets for Criteo Sa (2010–2024)
The table below shows the annual total assets of Criteo Sa from 2010 to 2024.
| Year | Total Assets | Change |
|---|---|---|
| 2024-12-31 | $2.27 Billion | -6.80% |
| 2023-12-31 | $2.43 Billion | +3.53% |
| 2022-12-31 | $2.35 Billion | +18.42% |
| 2021-12-31 | $1.98 Billion | +7.02% |
| 2020-12-31 | $1.85 Billion | +3.52% |
| 2019-12-31 | $1.79 Billion | +12.10% |
| 2018-12-31 | $1.60 Billion | +4.30% |
| 2017-12-31 | $1.53 Billion | +26.43% |
| 2016-12-31 | $1.21 Billion | +56.67% |
| 2015-12-31 | $773.10 Million | +12.52% |
| 2014-12-31 | $687.10 Million | +27.22% |
| 2013-12-31 | $540.07 Million | +197.80% |
| 2012-12-31 | $181.36 Million | +118.72% |
| 2011-12-31 | $82.92 Million | +59.48% |
| 2010-12-31 | $51.99 Million | -- |
About Criteo Sa
Criteo S.A., a technology company, provides marketing and monetization services and infrastructure on the open internet in North and South America, Europe, the Middle East, Africa, and the Asia-Pacific. It operates in two segments, Retail Media and Performance Media. The company's Criteo Shopper Graph, which derives clients' proprietary commerce data, such as transaction activity on their digital… Read more