Purple Innovation Inc (PRPL) - Total Assets

Latest as of September 2025: $302.12 Million USD

Based on the latest financial reports, Purple Innovation Inc (PRPL) holds total assets worth $302.12 Million USD as of September 2025. Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments. See Purple Innovation Inc (PRPL) shareholders funds for net asset value and shareholders' equity analysis.

Purple Innovation Inc - Total Assets Trend (2014–2024)

This chart illustrates how Purple Innovation Inc's total assets have evolved over time, based on quarterly financial data.

Purple Innovation Inc - Asset Composition Analysis

Current Asset Composition (December 2024)

Purple Innovation Inc's total assets of $302.12 Million consist of 41.1% current assets and 59.0% non-current assets.

Asset Category Amount (USD) % of Total Assets
Cash & Equivalents $0.00 9.4%
Accounts Receivable $33.06 Million 10.7%
Inventory $56.86 Million 18.5%
Property, Plant & Equipment $0.00 0.0%
Intangible Assets $8.89 Million 2.9%
Goodwill $0.00 0.0%

Asset Composition Trend (2014–2024)

This chart illustrates how Purple Innovation Inc's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution. For live market cap, price, and company overview, see Purple Innovation Inc market cap and net worth.

Key Asset Composition Facts

  • Current vs. Non-Current Assets: Purple Innovation Inc's current assets represent 41.1% of total assets in 2024, a decrease from 96.8% in 2014.
  • Cash Position: Cash and equivalents constituted 9.4% of total assets in 2024, down from 19.0% in 2014.
  • Tangible vs. Intangible: Intangible assets (including goodwill) make up 2.0% of total assets, an increase from 0.0% in 2014.
  • Asset Diversification: The largest asset category is inventory at 18.5% of total assets.

Purple Innovation Inc Competitors by Total Assets

Key competitors of Purple Innovation Inc based on total assets are shown below.

Company Country Total Assets
Holike
SHG:603898
China CN¥3.85 Billion
Healthcare Co Ltd
SHG:603313
China CN¥9.79 Billion
Xiamen Goldenhome Co Ltd
SHG:603180
China CN¥6.06 Billion
Shane Global Holding Inc
TW:8482
Taiwan NT$4.48 Billion
POZZI MILANO S.P.A.
F:7TL
Germany €16.31 Million
Longvie SA
BA:LONG
Argentina AR$43.34 Billion
Mosa Industrial Corp
TW:4564
Taiwan NT$6.63 Billion
Fiplasto SA
BA:FIPL
Argentina AR$115.75 Billion

Purple Innovation Inc - Liquidity and Working Capital Analysis

Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.

Key Liquidity Metrics

Metric Current 1 Year Ago 5 Years Ago
Current Ratio 1.40 1.30 1.73
Quick Ratio 0.73 0.67 1.24
Cash Ratio 0.00 0.00 0.00
Working Capital $39.31 Million $28.72 Million $96.86 Million

Purple Innovation Inc - Advanced Valuation Insights

This section examines the relationship between Purple Innovation Inc's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.

Key Valuation Metrics

Current Price-to-Book Ratio 1.74
Latest Market Cap to Assets Ratio 0.18
Asset Growth Rate (YoY) -21.2%
Total Assets $307.85 Million
Market Capitalization $54.06 Million USD

Valuation Analysis

Below Book Valuation: The market values Purple Innovation Inc's assets below their book value (0.18x), which may indicate investor concerns about asset quality or future growth.

Significant Asset Reduction: Purple Innovation Inc's assets decreased by 21.2% over the past year, potentially indicating divestiture, restructuring, or challenging business conditions.

Annual Total Assets for Purple Innovation Inc (2014–2024)

The table below shows the annual total assets of Purple Innovation Inc from 2014 to 2024.

Year Total Assets Change
2024-12-31 $307.85 Million -21.19%
2023-12-31 $390.62 Million -9.86%
2022-12-31 $433.33 Million -32.55%
2021-12-31 $642.47 Million +15.82%
2020-12-31 $554.73 Million +275.52%
2019-12-31 $147.72 Million +106.00%
2018-12-31 $71.71 Million -41.36%
2017-12-31 $122.28 Million -21.52%
2016-12-31 $155.82 Million -0.42%
2015-12-31 $156.47 Million +11511.55%
2014-12-31 $1.35 Million --

About Purple Innovation Inc

NASDAQ:PRPL USA Furnishings, Fixtures & Appliances
Market Cap
$54.06 Million
Market Cap Rank
#21596 Global
#4593 in USA
Share Price
$0.50
Change (1 day)
+0.89%
52-Week Range
$0.49 - $1.25
All Time High
$40.02
About

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It offers mattresses, pillows, sheets, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale partners, third-p… Read more