Purple Innovation Inc (PRPL) - Total Assets

Latest as of March 2026: $271.99 Million USD

Based on the latest financial reports, Purple Innovation Inc (PRPL) holds total assets worth $271.99 Million USD as of March 2026. Total assets represent everything the company owns and controls, combining both current assets—like cash and cash equivalents, accounts receivable, and inventories—and non-current assets such as property, plant, equipment (PP&E), intangible assets, and long-term investments. Check PRPL total capital reinvestment ratio to assess the company's total reinvestment commitment from operating cash flow.

Purple Innovation Inc - Total Assets Trend (2014–2025)

This chart illustrates how Purple Innovation Inc's total assets have evolved over time, based on quarterly financial data. Check cash flow quality index of Purple Innovation Inc to evaluate the quality of earnings relative to operating cash generation.

Purple Innovation Inc - Asset Composition Analysis

Current Asset Composition (December 2025)

Purple Innovation Inc's total assets of $271.99 Million consist of 46.2% current assets and 53.9% non-current assets.

Asset Category Amount (USD) % of Total Assets
Cash & Equivalents $0.00 8.2%
Accounts Receivable $41.27 Million 13.9%
Inventory $59.73 Million 20.2%
Property, Plant & Equipment $0.00 0.0%
Intangible Assets $6.35 Million 2.1%
Goodwill $0.00 0.0%

Asset Composition Trend (2014–2025)

This chart illustrates how Purple Innovation Inc's asset composition has evolved over time. Understanding changes in asset allocation can provide insights into the company's strategic shifts, capital allocation priorities, and business focus evolution. For live market cap, price, and company overview, see Purple Innovation Inc market cap and net worth.

Key Asset Composition Facts

  • Current vs. Non-Current Assets: Purple Innovation Inc's current assets represent 46.2% of total assets in 2025, a decrease from 96.8% in 2014.
  • Cash Position: Cash and equivalents constituted 8.2% of total assets in 2025, down from 19.0% in 2014.
  • Tangible vs. Intangible: Intangible assets (including goodwill) make up 2.0% of total assets, an increase from 0.0% in 2014.
  • Asset Diversification: The largest asset category is inventory at 20.2% of total assets.

Purple Innovation Inc Competitors by Total Assets

Key competitors of Purple Innovation Inc based on total assets are shown below.

Company Country Total Assets
Guangdong Songfa Ceramics Co
SHG:603268
China CN¥56.98 Billion
Vohringer Home Technology Co Ltd
SHG:603226
China CN¥1.23 Billion
SEB SA
PA:SK
France €9.51 Billion
Sino Prima Gas Technology Co Ltd
SHE:300483
China CN¥8.61 Billion
MASTERBRAND INC. DL-001
F:D55
Germany €3.10 Billion
Zhejiang Tianzhen Technology Co. Ltd. A
SHE:301356
China CN¥3.17 Billion
GuangDong Topstrong Living Innovation & Integration Co Ltd Class A
SHE:300749
China CN¥1.28 Billion
Airmate Cayman International Co Ltd
TW:1626
Taiwan NT$8.16 Billion

Purple Innovation Inc - Liquidity and Working Capital Analysis

Liquidity ratios measure a company's ability to pay off its short-term debts as they come due, using the company's current or quick assets. Working capital represents the operational liquidity available.

Key Liquidity Metrics

Metric Current 1 Year Ago 5 Years Ago
Current Ratio 1.24 1.36 1.80
Quick Ratio 0.62 0.64 1.26
Cash Ratio 0.00 0.00 0.00
Working Capital $22.36 Million $29.79 Million $96.38 Million

Purple Innovation Inc - Advanced Valuation Insights

This section examines the relationship between Purple Innovation Inc's asset base and its market valuation, helping to identify whether the company's assets are efficiently translated into market value.

Key Valuation Metrics

Current Price-to-Book Ratio 1.74
Latest Market Cap to Assets Ratio 0.15
Asset Growth Rate (YoY) -3.8%
Total Assets $296.26 Million
Market Capitalization $44.94 Million USD

Valuation Analysis

Below Book Valuation: The market values Purple Innovation Inc's assets below their book value (0.15x), which may indicate investor concerns about asset quality or future growth.

Slight Asset Contraction: Purple Innovation Inc's assets decreased by 3.8% over the past year, which may reflect streamlining or optimization of resources.

Annual Total Assets for Purple Innovation Inc (2014–2025)

The table below shows the annual total assets of Purple Innovation Inc from 2014 to 2025.

Year Total Assets Change
2025-12-31 $296.26 Million -3.76%
2024-12-31 $307.85 Million -21.19%
2023-12-31 $390.62 Million -9.86%
2022-12-31 $433.33 Million -32.55%
2021-12-31 $642.47 Million +15.82%
2020-12-31 $554.73 Million +275.52%
2019-12-31 $147.72 Million +106.00%
2018-12-31 $71.71 Million -41.36%
2017-12-31 $122.28 Million -21.52%
2016-12-31 $155.82 Million -0.42%
2015-12-31 $156.47 Million +11511.55%
2014-12-31 $1.35 Million --

About Purple Innovation Inc

NASDAQ:PRPL USA Furnishings, Fixtures & Appliances
Market Cap
$44.94 Million
Market Cap Rank
#22382 Global
#4885 in USA
Share Price
$0.41
Change (1 day)
-1.67%
52-Week Range
$0.39 - $1.25
All Time High
$40.02
About

Purple Innovation, Inc. designs, manufactures, and sells sleep and other products in the United States and internationally. It provides mattresses, pillows, sheets, foundations, waterproof mattress protectors, bases, and seat cushions, as well as blankets and duvets. The company markets and sells its products through its direct-to-consumer e-commerce channels, retail brick-and-mortar wholesale pa… Read more