Baozun Inc (2BZA) — Long-term Investment Intensity

Latest as of December 2025: 5.0%

Baozun Inc (2BZA) has a Long-term Investment Intensity of 5.0% as of December 2025. Long-term investments of €488.62 Million represent 5.0% of total assets of €9.69 Billion. A higher ratio indicates a company with significant capital committed to long-duration strategic positions. Check 2BZA cash flow reinvestment rate to assess the company's total reinvestment commitment from operating cash flow.

LT Investment Intensity

5.0%
LT Investments / Total Assets

Long-term Investments

€488.62 Million
EUR

Total Assets

€9.69 Billion
EUR

Country

Germany
F

Baozun Inc Long-term Investment Intensity (2015–2025)

This chart shows how Baozun Inc's Long-term Investment Intensity has evolved across 11 annual periods from 2015 to 2025. As of December 2025, the intensity stands at 5.0%, reflecting long-term investments of €488.62 Million against total assets of €9.69 Billion EUR. Explore Baozun Inc cash flow to debt ratio to assess how comfortably operating cash covers total debt obligations.

Annual Long-term Investment Intensity for Baozun Inc (2015–2025)

The table below presents the year-by-year Long-term Investment Intensity for Baozun Inc from 2015 to 2025, covering 11 annual filings. Each row shows total assets, long-term investments, the intensity percentage, and the change in percentage points compared to the prior year. For market capitalisation and broader financial context, see Baozun Inc stock valuation.

Year LT Investment Intensity LT Investments (EUR) Total Assets Change (pp)
2025 5.0% €488.62 Million €9.69 Billion ▲ +1.7 pp
2024 3.3% €341.69 Million €10.21 Billion ▼ -0.1 pp
2023 3.4% €359.13 Million €10.47 Billion ▲ +0.8 pp
2022 2.7% €269.69 Million €10.12 Billion ▼ 0.0 pp
2021 2.7% €330.79 Million €12.32 Billion ▲ +2.2 pp
2020 0.5% €53.34 Million €10.47 Billion ▼ -3.0 pp
2019 3.5% €246.87 Million €7.10 Billion ▲ +2.6 pp
2018 0.8% €33.97 Million €4.02 Billion ▲ +0.0 pp
2017 0.8% €24.27 Million €2.98 Billion ▼ -0.6 pp
2016 1.4% €33.44 Million €2.37 Billion ▲ +0.7 pp
2015 0.7% €13.31 Million €1.89 Billion
pp = percentage points