MediaAlpha Inc. Asset Resilience Ratio
MediaAlpha Inc. asset resilience ratio. MediaAlpha Inc. (MAX) has an Asset Resilience Ratio of 12.21% as of December 2025. The Asset Resilience Ratio measures the percentage of a company's total assets that are held in liquid form (cash and short-term investments). This metric indicates how well-positioned the company is to handle unexpected financial challenges, economic downturns, or strategic opportunities without requiring external financing. See MediaAlpha Inc. liquidity coverage in days to measure how many days the company can operate on defensive assets alone.
Liquid Assets
Total Assets
Resilience Assessment
Asset Resilience Ratio of MediaAlpha Inc. (2018–2025)
Asset resilience ratio of MediaAlpha Inc. from 2018 to 2025. This chart shows how MediaAlpha Inc.'s Asset Resilience Ratio has changed over time. Read MediaAlpha Inc. total liabilities for a breakdown of total debt and financial obligations.
Liquid Assets Composition Over Time
This chart breaks down MediaAlpha Inc.'s liquid assets into cash & equivalents and short-term investments, showing how the composition has evolved over time. For the complete balance sheet picture, see MediaAlpha Inc. balance sheet assets.
Current Liquid Assets Breakdown
| Component | Amount | % of Total Assets |
|---|---|---|
| Cash & Equivalents | $46.88 Million | 12.21% |
| Short-term Investments | $0.00 | 0% |
| Total Liquid Assets | $46.88 Million | 12.21% |
Asset Resilience Insights
- Moderate Liquidity: MediaAlpha Inc. has 12.21% of assets in liquid form.
- While adequate for normal operations, this level may limit flexibility during economic stress.
- The company primarily holds liquidity in cash and equivalents rather than short-term investments.
MediaAlpha Inc. Industry Peers by Asset Resilience Ratio
Compare MediaAlpha Inc.'s asset resilience ratio with other companies in the same industry.
| Company | Industry | Asset Resilience Ratio |
|---|---|---|
|
Taboola
NASDAQ:TBLA |
Internet Content & Information | 0.00% |
|
Beijing Zhidemai Technology
SHE:300785 |
Internet Content & Information | 1.98% |
|
Camplify Holdings Ltd
AU:CHL |
Internet Content & Information | 73.02% |
|
Tinybeans Group Ltd
AU:TNY |
Internet Content & Information | 16.26% |
|
REA Group Ltd
AU:REA |
Internet Content & Information | 12.53% |
|
CAR Group Ltd
AU:CAR |
Internet Content & Information | 4.86% |
|
Seek Ltd
AU:SEK |
Internet Content & Information | 0.00% |
|
Frontier Digital Ventures Ltd
AU:FDV |
Internet Content & Information | 0.12% |
MediaAlpha Inc. Asset Resilience Ratio by Year (2018–2025)
MediaAlpha Inc. asset resilience ratio by year from 2018 to 2025. The table below shows the annual Asset Resilience Ratio data for MediaAlpha Inc..
| Year | Asset Resilience Ratio (%) | Liquid Assets | Total Assets | Change |
|---|---|---|---|---|
| 2025-12-31 | 12.21% | $46.88 Million | $383.83 Million | -4.27pp |
| 2024-12-31 | 16.49% | $43.27 Million | $262.45 Million | +5.27pp |
| 2023-12-31 | 11.22% | $17.27 Million | $153.93 Million | +2.67pp |
| 2022-12-31 | 8.55% | $14.54 Million | $170.08 Million | -8.90pp |
| 2021-12-31 | 17.45% | $50.56 Million | $289.80 Million | +6.44pp |
| 2020-12-31 | 11.01% | $23.55 Million | $213.93 Million | +1.50pp |
| 2019-12-31 | 9.51% | $10.03 Million | $105.40 Million | +3.03pp |
| 2018-12-31 | 6.48% | $5.66 Million | $87.37 Million | -- |
About MediaAlpha Inc.
MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in… Read more