MediaAlpha Inc. - Asset Resilience Ratio

Latest as of December 2025: 12.21%

MediaAlpha Inc. (MAX) has an Asset Resilience Ratio of 12.21% as of December 2025. The Asset Resilience Ratio measures the percentage of a company's total assets that are held in liquid form (cash and short-term investments). This metric indicates how well-positioned the company is to handle unexpected financial challenges, economic downturns, or strategic opportunities without requiring external financing. See MediaAlpha Inc. (MAX) liquidity to equity ratio to evaluate short-term liquidity relative to the company's equity base.

Liquid Assets

$46.88 Million
Cash + Short-term Investments

Total Assets

$383.83 Million
All company assets

Resilience Assessment

Moderate
Financial Resilience Level

Asset Resilience Ratio Trend (2018–2025)

This chart shows how MediaAlpha Inc.'s Asset Resilience Ratio has changed over time. For the complete balance sheet picture, see how large is MediaAlpha Inc.'s balance sheet.

Liquid Assets Composition Over Time

This chart breaks down MediaAlpha Inc.'s liquid assets into cash & equivalents and short-term investments, showing how the composition has evolved over time. Read MediaAlpha Inc. total liabilities for a breakdown of total debt and financial obligations.

Current Liquid Assets Breakdown

Component Amount % of Total Assets
Cash & Equivalents $46.88 Million 12.21%
Short-term Investments $0.00 0%
Total Liquid Assets $46.88 Million 12.21%

Asset Resilience Insights

  • Moderate Liquidity: MediaAlpha Inc. has 12.21% of assets in liquid form.
  • While adequate for normal operations, this level may limit flexibility during economic stress.
  • The company primarily holds liquidity in cash and equivalents rather than short-term investments.

MediaAlpha Inc. Industry Peers by Asset Resilience Ratio

Compare MediaAlpha Inc.'s asset resilience ratio with other companies in the same industry.

Company Industry Asset Resilience Ratio
Indiamart Intermesh Limited
NSE:INDIAMART
Internet Content & Information 68.93%
Meitu Inc
F:M5U
Internet Content & Information 14.55%
Xinhuanet Co Ltd
SHG:603888
Internet Content & Information 3.14%
Hemnet Group AB
ST:HEM
Internet Content & Information 1.03%
Ziprecruiter Inc
NYSE:ZIP
Internet Content & Information 34.72%
HomeToGo SE
F:HTG
Internet Content & Information 1.73%
REA Group Ltd
AU:REA
Internet Content & Information 12.53%
CAR Group Ltd
AU:CAR
Internet Content & Information 4.86%

Annual Asset Resilience Ratio for MediaAlpha Inc. (2018–2025)

The table below shows the annual Asset Resilience Ratio data for MediaAlpha Inc..

Year Asset Resilience Ratio (%) Liquid Assets Total Assets Change
2025-12-31 12.21% $46.88 Million $383.83 Million -4.27pp
2024-12-31 16.49% $43.27 Million $262.45 Million +5.27pp
2023-12-31 11.22% $17.27 Million $153.93 Million +2.67pp
2022-12-31 8.55% $14.54 Million $170.08 Million -8.90pp
2021-12-31 17.45% $50.56 Million $289.80 Million +6.44pp
2020-12-31 11.01% $23.55 Million $213.93 Million +1.50pp
2019-12-31 9.51% $10.03 Million $105.40 Million +3.03pp
2018-12-31 6.48% $5.66 Million $87.37 Million --
pp = percentage points

About MediaAlpha Inc.

NYSE:MAX USA Internet Content & Information
Market Cap
$567.11 Million
Market Cap Rank
#12549 Global
#3111 in USA
Share Price
$10.49
Change (1 day)
-0.76%
52-Week Range
$7.17 - $14.27
All Time High
$64.11
About

MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. Its technology platform offers end customer acquisition for insurance carriers, agents, distributors, and other clients in a range of verticals, including property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in… Read more