MediaAlpha Inc. (MAX) — Free Cash Flow Generation Index
MediaAlpha Inc. (MAX) has a Free Cash Flow Generation Index of 1.00x as of September 2025. Free cash flow of $23.55 Million represents 1% of operating cash flow ($23.62 Million). Read total liabilities of MediaAlpha Inc. for a breakdown of total debt and financial obligations.
FCF Generation Index
Free Cash Flow
Operating Cash Flow
Capital Expenditures
MediaAlpha Inc. Free Cash Flow Generation Index (2018–2025)
Historical FCF Generation Index trend for MediaAlpha Inc. across 8 annual periods. Explore how much does MediaAlpha Inc. reinvest in capital to see what proportion of operating cash flow is directed to capital expenditures.
Annual Free Cash Flow Generation for MediaAlpha Inc. (2018–2025)
Year-by-year Free Cash Flow Generation Index for MediaAlpha Inc.. For the full company profile including market capitalisation, see MediaAlpha Inc. stock valuation.
| Year | FCG Index | Free Cash Flow (USD) | Operating CF | Capital Expenditures | YoY Change |
|---|---|---|---|---|---|
| 2025 | 0.99x | $65.26 Million | $65.60 Million | $340.00K | ▲ +0.0% |
| 2024 | 0.99x | $45.62 Million | $45.87 Million | $254.00K | ▼ -0.2% |
| 2023 | 1.00x | $20.16 Million | $20.23 Million | $73.00K | ▼ 0.0% |
| 2022 | 1.00x | $28.18 Million | $28.27 Million | $98.00K | ▲ +2.0% |
| 2021 | 0.98x | $27.97 Million | $28.62 Million | $650.00K | ▼ -1.7% |
| 2020 | 0.99x | $51.11 Million | $51.41 Million | $296.00K | ▲ +0.8% |
| 2019 | 0.99x | $21.85 Million | $22.14 Million | $294.00K | ▲ +1.5% |
| 2018 | 0.97x | $22.01 Million | $22.65 Million | $640.00K | — |