MediaAlpha Inc. (MAX) — Cash Flow Reinvestment Rate
MediaAlpha Inc. (MAX) has a Cash Flow Reinvestment Rate of 0.01x as of September 2025, reinvesting $136.00K (capex $68.00K plus investments $-68.00K) from operating cash flow of $23.62 Million. Explore MediaAlpha Inc. capex to cash flow ratio to see what proportion of operating cash flow is directed to capital expenditures.
Reinvestment Rate
Total Reinvested
Operating Cash Flow
Capital Expenditures
MediaAlpha Inc. Cash Flow Reinvestment Rate (2018–2025)
Historical reinvestment intensity for MediaAlpha Inc. across 8 annual periods. Also explore MediaAlpha Inc. asset portfolio for the complete picture of this company's asset base.
Annual Cash Flow Reinvestment Rate for MediaAlpha Inc. (2018–2025)
Year-by-year capital reinvestment analysis for MediaAlpha Inc.. For live market cap and broader valuation context, see market cap of MediaAlpha Inc..
| Year | Reinvestment Rate | Total Reinvested (USD) | Operating CF | Capex | YoY Change |
|---|---|---|---|---|---|
| 2025 | 0.01x | $340.00K | $65.60 Million | $340.00K | ▼ -73.8% |
| 2024 | 0.02x | $908.00K | $45.87 Million | $254.00K | ▲ +190.2% |
| 2023 | 0.01x | $138.00K | $20.23 Million | $73.00K | ▼ -99.6% |
| 2022 | 1.76x | $49.87 Million | $28.27 Million | $98.00K | ▲ +3783.5% |
| 2021 | 0.05x | $1.30 Million | $28.62 Million | $650.00K | ▼ -78.0% |
| 2020 | 0.21x | $10.59 Million | $51.41 Million | $296.00K | ▲ +675.9% |
| 2019 | 0.03x | $588.00K | $22.14 Million | $294.00K | ▼ -53.0% |
| 2018 | 0.06x | $1.28 Million | $22.65 Million | $640.00K | — |